What are the things to pay attention to when opening a restaurant for the first time?

Choose the right location for a catering store, not the expensive one

Many people want to open their restaurants in the bustling city center. Is it true that the better the location, the better the business? Perhaps that's the case, because we can all see many restaurants located in bustling city centers, with cars parked at the doorstep of each meal. Another thing is that choosing to open a store in a prime location is more prestigious when it comes to talking to friends, isn't it?

In fact, the choice of store location also depends on positioning and funding. If your shop only serves regular meals, there is no need to open it in the city center because the high rent is enough to cover half of what you sell. Also, you need to consider your funding chain and choose a location based on your own capital strength. No matter which business district you choose, before finalizing the site selection, you must calculate a clear account: how many points are left after deducting the estimated costs such as rent, manpower, and procurement? What is the break even point for restaurants to make profits? Whether there is pressure to achieve profitability, it should be noted that compared to traditional popular business districts, some new and promising business districts are also good choices as they have lower costs.

Lock in consumer groups and calculate accounts well

After selecting the location of the restaurant, it is also necessary to comprehensively consider the location of the commercial district around the restaurant and the surrounding traffic conditions. It is possible to obtain foot traffic data and analyze consumer group characteristics by "squatting" around supermarkets and restaurants every day at noon and evening as time nodes. Although the method may be cumbersome, it is indeed an effective approach. According to incomplete statistics, a well-known chain restaurant in China sets its target audience before opening each store, conducts research on local customer flow, and also targets similar catering enterprises as competitors to form a detailed and effective analysis report. So the location of every store they open can meet expectations.

Be frugal and make good use of every corner of the store

Choosing a good address does not mean choosing a good store. The store is carefully selected, and in addition to the address, catering owners also need to fully calculate the area utilization rate, display area, floor height, added value of the store, and understand whether the basic facilities such as parking spaces, water and electricity, cable TV, and internet are complete to avoid frequent mistakes in the future.

Improve kitchen equipment to produce delicious, clean, and hygienic food

Improve kitchen equipment by purchasing kitchen utensils according to the size of your own kitchen. This includes many types of products and mechanical equipment, including the following major series. The most common products in the stove series include double head single tail stove, double head double tail stove, single head single tail stir fry stove, double head and single head low soup stove, single door, double door, and three door steaming cabinets. Smoke exhaust system series, smoke exhaust is an important component of kitchen equipment that is required by national regulations. The conditioning equipment series has a large number of such devices and many names. Refrigeration and insulation series, with prices ranging from tens of thousands to hundreds of thousands, can be purchased from Guangdong Hongliang Kitchen Equipment Company, which has complete kitchen equipment and undertakes major kitchen project engineering, one-stop procurement, etc

License contract, beware of being "tricked"

Once the shop has been selected and the price has been preliminarily negotiated, is the site selection considered a complete success? What other 'pitfalls' need to be avoided?

In reality, restaurant site selection often faces the situation of the previous tenant subletting. At this time, it is necessary to verify whether the previous tenant has a business license. If so, is it a sole proprietorship or a sole proprietorship? Can it be used for oneself? The limitation of a sole proprietorship business license is that once it is subleased and operated, it is not possible to open a branch. However, this issue does not exist for sole proprietorships. These are details that must be verified clearly during consultation.